You Can Now Take Moz Academy Courses for Free

3/24/2020 Through May 31, you’ll be able to access the courses in Moz Academy for free.

‘Tis the Season for Reporting (And a New Mini Guide)

12/13/2019 How is it already reporting season again? Don't dread your year-end metrics — read our brand-new not-so-mini mini guide on SEO reporting and wow your clients with clean, clear, efficient reports.

Using STAT: How to Uncover Additional Value in Your Keyword Data

6/26/2019 As long as searchers are searching, brands need to stay on top of the constantly changing SERPs. To do that, you need to make the most of your keyword data.

How to Monitor Hreflang Performance With Dynamic Tags in STAT

6/24/2019 Telling a valuable story about complex code, one that will resonate with clients, is no easy feat. But dynamic tags in STAT help transform all that data into easily digestible narratives.

SEO Whitepaper: How Distance and Intent Shape a Local Pack

6/17/2019 When every SERP is a local SERP, understanding how Google creates them is essential — which is why we’re unpacking the local pack.

How to Automate Keyword Ranking with STAT and Google Data Studio

6/12/2019 Unlock the power of your keyword data with Google Data Studio and STAT’s API.

The Case for Pinpoint Local Tracking

5/29/2019 Tracking national SERPs isn’t going to cut it anymore — you need to get hyper-local if you want to nab accurate results.

Uncover How You Stack Up in the Local Search Landscape

5/28/2019 Sometimes, it’s not about increasing traffic to your website. Sometimes, it’s about getting people through your physical door.

Analyzing Google's Desktop "People Also Search For" Box

5/27/2019 We’ll take you through how the PASF has changed over the years and how you can take advantage of everything it has to offer.

How to Explore a SERP Feature Strategy with STAT

5/15/2019 With SERP features are taking over, here’s how you can uncover the ones that’ll work for you.

Win That Pitch: How SEO Agencies Can Land New Business

3/20/2019 Learn how a flexible SERP tracking solution like STAT can snag you all sorts of new business.

Our Own Sarah Bird Joins the 2019 Class of Henry Crown Fellows!

3/15/2019 Please join us in congratulating Sarah Bird on her acceptance into the 2019 class of Henry Crown Fellows. We can't wait to see what the future holds!

14 SEO Predictions for 2019 and Beyond, as Told by Mozzers

2/27/2019 Better late than never, we've got fourteen predictions for SEO in the coming year—ranging from the monetization of Google to continued domination of SERP features—straight from the experts here at Moz.

We Dipped Our Toes Into Double Featured Snippets

2/25/2019 Double-snippet SERPs started trickling in last year, so we took a peek at what they’re up to.

The Influence of Voice Search on Featured Snippets

2/21/2019 We’re in the midst of a natural language renaissance. And voice search is helping lead the charge, as well as the change in snippets.

Make Sense of Your Data with These Essential Keyword Segments

2/20/2019 Knowing what to segment can feel daunting, especially when you’re working with thousands of keywords. That’s why we’re arming you with a handful of must-have tags.

The Basics of Building an Intent-Based Keyword List

2/12/2019 We know that creating keyword lists can be an Everest of an endeavour, so we’ve made a quick cheat-sheet to help ease the hurt.

People Ask Their Most Pressing SEO Questions — Our Experts Answer

2/11/2019 We teamed up with the good folks at Duda to answer their customers' biggest SEO questions. Read on for insights on topics like international SEO, how much content is enough content, optimizing for voice search, and more!

Exploring Google's New Carousel Featured Snippet

2/6/2019 In an effort to answer questions before you can even ask them, Google invented the carousel snippet. And then we ran the numbers to see what it’s all about.

Mapping the Overlap of SERP Feature Suggestions

1/24/2019 We explored the search suggestions packed into SERP features to see how much overlap might exist as a result of Google's endless topical organization.

How to Implement a National Tracking Strategy

1/17/2019 When every SERP is hyper-localized, how do you execute a national tracking strategy? We've got a trick to help you statistically sample SERPs as if they were people.

Google Webmaster Tools Just Got a Lot More Important for Link Discovery and Cleanup

8/21/2014 Are you seeing links drop off in third-party tools, yet they're still showing in Google Webmaster Tools? Here's the sneaky thing that may be happening.