Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Will Adding Publish Date at end of Page Title for Blog posts Hurt SEO?
-
I'd like to be able to easily track blog posts by month but in Google reports when you set a date range obviously older blog post still appear and with amount of blog posts we generate without seeing the date in the title it's not obvious what was published and when it was published. For example if a Blog Title was "/dangers-of-sharing-KM-knowledge-01-11-15 would it hurt SEO?
The reason is I'd like to have a quick way to know how new posts do each month compared to older content
-
Having a date in the URL is effective so long as the SEO friendly structure takes place before the date exactly how you mentioned "/dangers-of-sharing-KM-knowledge-01-11-15". If you change the order you run the risk of priority keywords being ignored "/**01-11-15-**dangers-of-sharing-KM-knowledge" . Also try to keep the URL short as the browser and Google will truncate the URL if it is too long which will defeat the purpose of it being visible for users. Will it hurt your SEO? ... no way, so long as you are not updating the URL when you update the page.
On a second note, the same does not apply for your titles as this is valuable real estate for primary keywords.
IDEAL : Your Primary Key Phrase | Your Secondary Key Phrase | Your Tertiary Key Phrase
IF YOU HAVE TO: Your Primary Key Phrase | Your Secondary Key Phrase - Your Company Name **NEVER : **Your Primary Key Phrase | Your Secondary Key Phrase - **01-11-15 **Reason: The main reason we do not add it to the end of the title is because that space should be used for Keywords that best describe your page only. Even when it comes to you brand, I would rather replace the company name with a keyword if I can as Google in most cases already knows who you are.
-
Will not hurt at all...other than let the reader know the date you published same...first date that is, not a subsequent update date....fyi...
-
No, because search engines look for the last time that page file has been updated, not any recorded dates. I find it's pretty helpful, especially on blogs, to leave the date for users so they can evaluate if the information is relevant or the context of when you posted it.
-
Having dates in the URLs would discourage people from clicking on older posts in the SERPs, so you would be skewing your old posts vs new posts comparison in favor of new posts. Also, evergreen content can be really great for a site but those would be hard to come by with dates in the URLs I think, even if they are still very relevant.
However, there are certainly plenty of sites, like many Wordpress sites, that have dates in the URLs automatically so there are definitely people who successfully do this.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I want to move some pages of my website to a folder and nav menu in those pages should only show inner page links, will it hurt SEO?
Hi, My website has a few SaaS products, to make my website simple i want to move my website some pages to its specific folder structure , so eg website.com/product1/features
Technical SEO | | webbeemoz
website.com/product1/pricing
website.com/product1/information and same for product2 and so on, the website.com/product1/.. menu will only show the links of product1 and only one link to homepage (possibly in footer). Please share your opinion will it be a good idea, from UI perspective it will be simple , but i am not sure about SEO perspective, please help thanks1 -
Will properly encoded & signs hurt or help me?
Hello friends, Will properly encoding a url hurt my ranking after having it improperly coded? I want to change my & symbols to & If I go from:
Technical SEO | | sonic22
http://www.example.com/product.php?attachment=pins&model=cool To:
http://www.example.com/product.php?attachment=pins&model=cool Will I get hurt if I make the leap?0 -
Best way to handle Breadcrumbs for Blog Posts in multiple categories?
The site in question uses Wordpress. They have a Resources section that is broken into two categories (A or B). Underneath each of these categories is 5 or 6 subcategories. The structure looks like this: /p/main-category-a/subcategory/blog-post-name /p/main-category-b/subcategory/blog-post-name All posts have a main category, but other posts often have multiple subcategories while some posts also fall into both main categories. What would be the easiest or most effective way to auto-populate the breadcrumb based on from where the person reached the blog post? So for example, a way to set Home -> Main Category -> Subcategory 1 as the breadcrumb if they reach it from the Subcategory 1 landing page. Or is this not possible and we should just set the breadcrumb manually based on where we feel it best lives? Thanks.
Technical SEO | | Alces0 -
Do long UTM codes hurt SEO?
Since most UTM codes/URLs are longer than 70ish characters, is this hurting my SEO? If it is, how can I solve the problem while still using a UTM code? Thanks!
Technical SEO | | Cassie_Ransom0 -
Changing menus regularly - will this impact SEO
We are working on an internal project, where the website owner is thinking of making regular changes to one or two items on the top level menu. Assuming they redirect the original pages or navigate to them in other ways, is there any other impact on SEO to changing the menu structure? I assume they'd submit new sitemaps after each change. Many thanks Fiona
Technical SEO | | fionah0 -
Use of title tags on divs for SEO purposes
Hello community, I recently was asked by a client to analyze a website of a competitor. I did was he asked me to do but when I looked at the source code of the website I found this code: I changed the exact words into something for privacy reasons, but I never looked at a code like this.
Technical SEO | | JarnoNijzing
Using a div for an anchor I get but adding a title tag to the div? I never seen that before. Title tags on anchors, yes, using images in divs as background and then adding a title??? Does anyone have any experience with a code like this and if you do how does this impact rankings? Does it impact rankings at all and does anybody know of any correlation between the two? Looking forward for your responses. Regards Jarno0 -
The word 'shop' in a page title
I'm reworking most of the page titles on our site and I'm considering the use of the word 'Shop' before a product category. ex. Shop 'keyword' | Brand Name As opposed to just using the keyword sans 'Shop.' Some of the keywords are very generic, especially for a top level category page. Question: Is the word 'Shop' damaging my SEO efforts in any way?
Technical SEO | | rhoadesjohn0 -
What are the potential SEO downsides of using a service like unbounce for content pages?
I'm thinking of using unbounce.com to create some content driven pages. Unbounce is simple, easy-to-use, and very easy for non-devs at my company to create variations on pages. I know they allow adding meta descriptions, title tags, etc and allow it to be indexable by Google, but I was wondering if there were any potential downsides to using unbounce as opposed to hosting it myself. Any help would be appreciated!
Technical SEO | | Seiyav0